The mighty user research toolkit is packed with techniques. It can do everything from blue sky innovation research, to need-finding and requirements gathering, to product validation and testing. But many teams don't exploit the full toolkit, sticking instead to one side or the other of the quant versus qual divide, or returning again and again to that tired old workhorse—usability testing. In this session, Leah Buley will share a primer on the range of research methods available, and guide you in determining which is the best technique for what you’re trying to learn now (and for your budget).
* You must be present at the host location to view this webinar.
Location
TEKsystems (NEW ADDRESS!!)
5440 Wade Park Blvd
Suite 300
Raleigh, NC 27607
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