Triangle User Experience Professionals Association (TriUXPA)

[UIE Webinar] Discussing Design - The Art of Critique with Adam Connor

  • 12 Jun 2012
  • 5:30 PM - 7:30 PM
  • Capstrat, 1201 Edwards Mill Road, First Floor, Raleigh, NC 27607
  • 42

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Discussing Design: The Art of Critique
Adam Connor

Experience Design Director, Mad*Pow

A light dinner will be provided for the registration fee. The webinar will start promptly at 6pm, preceded by a half hour for socializing, networking, and food. Come early to meet your fellow TriUPAers and talk shop!

You’ll learn to:

  • Structure projects to include more feedback loops
  • Listen to stakeholder comments with increased objectivity
  • Separate problem solving from critical thinking
  • Give critiques differently, and for the better

We've all been there. Just as a design nears final approval, a decision-maker enters the picture to suggest "tweaks" that shift the project's course. And the worst part? That person doesn't understand all the reasons for your design decisions!

But wait, is that gloomy perspective only held by the design team responsible?

Find out the answer by getting a reality check on critiques from Adam Connor. He'll describe how to give, receive, and act upon feedback while confidently guiding your projects through beneficial feedback loops. With the right approach to critique and collaboration, your designs will be stronger than ever.

Structure projects to include more feedback loops
You'll see how powerful and positive critiques truly can be.

  • Create an environment for people to share freely and often
  • Integrate collaborative critiques to identify strengths and weaknesses


Listen to stakeholder comments with increased objectivity
You'll become a stronger designer.

  • Overcome the communication challenges that can hold you back
  • Analyze the core problem that the feedback is highlighting

Separate problem solving from critical thinking
You'll adopt a perspective that results in more effective designs.

  • Remove “What if we did this...” from critique sessions
  • Facilitate discussions to understand context for decision-making


Give and receive critiques differently, and for the better
You'll react less and adapt more. And it’ll feel awesome.

  • Approach feedback as opportunities rather than insults
  • Communicate goals, then ask questions before making statements

Critiques are a critical component for improving our designs! Capitalize on them sooner by registering for Adam’s seminar now.

Why Adam Connor?
Adam Connor never tires of explaining why collaboration and critique are critical elements of the design process. And this is a perfectly awesome characteristic of an experience design director at Mad*Pow.
Adam also is a renowned artist and illustrator with more than a decade of experience in creating digital designs. He speaks regularly on the power of critiques at industry conferences from IA Summit to Web 2.0, and his vocal support for Design Studios continues to positively influence the way designers work today.
So if you've ever felt your brow furrow when someone tells you, "Just one more thing," then you’re going to love Adam. PS: He’s @adamconnor on Twitter.

Location

Capstrat, 1201 Edwards Mill Road, First Floor
Raleigh, NC27607

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