[UIE Webinar] Explore the Possibilities of Ultra-Contextual Design with Abi Jones

Abi Jones 

The virtual seminar will begin promptly at 1:30 PM, preceded by 15 minutes for socializing and networking. Come early to meet your fellow Triangle UXPA members and talk shop!

* You must be present at the host location to view this webinar.

People are creating rich, customized user experiences using the sensors on devices, and you’re eager to join them. You can’t wait to leverage the magic of ultra-contextual design. But where do you start? There’s a dizzying array of sensors out there, from accelerometers to gyroscopes, and not every sensor technology is right for your users.

Abi Jones pairs journey maps with an understanding of sensor technology to uncover and alleviate points of friction in the product experience. To her, success is nothing less than the seamless integration of technology into everyday life, in ways that make it easier and better.

User research lies at the heart of ultra-contextual design. It requires a deep understanding of the way your users interact with your product and a clear sense of where those interactions might be improved. Nail this and you’ll have no problem figuring out how and when to use embedded sensors and related data to create amazing experiences.

Establish context for user experiences with visual empathy

• Use empathy mapping, service blueprints and a variety of research methods to understand context for the customer journey
  
• Determine the “moments of truth” in the customer experience
  

Evaluate whether sensor-informed context makes sense for your users

• Review the panoply of sensors that are available across all device categories
  
• Test the efficacy of each type of sensor within the context of your application
  

Use journey maps to drive sensor-informed context

• Use remote user research to uncover your customers’ pain points
  
• Identify the information that’s essential for creating a great user experience
  

Ask for more data without alienating users

• Add the human touch to all of your asks
  
• Understand how often, how much and how to ask for user information

Attend this seminar if you want to:

• Leverage sensor technology, but don’t know where to start
  
• Figure out whether sensor-informed context is right for you and your users
  
• Create better research plans
  

Contextual design combines the user centricity of customer journeys and the environmental awareness of sensors to create remarkable experiences. It helps mountain rescue teams save lives and busy do-it-yourselfers find the right tool for the job. But if you want to be successful, you’ve got to get down to the basics. Understand what your users need to accomplish. Find out what’s getting in their way. And then explore how sensor-informed technology can change that. Are you ready?

Why Abi?

Abi Jones designs ways to interact with Google’s Knowledge Graph, a semantic network of over 570 million objects (and 18 billion related facts) representing the continually growing realm of human knowledge. She especially likes croissants, Tchaikovsky's violin concerto, and the periodic table of elements. When not designing interfaces for the computable portions of human knowledge, Abi writes a webcomic at DearFuture.com and rides her trusty 7-speed Schwinn between the redwoods and beaches of Santa Cruz. You can read her mind on Twitter at @jonesabi.

Location

SAS Training Room 

Building F, Room 101

200 SAS Campus Drive 

Cary, NC 27513 

See map: Google Maps