Indi Young, co-founder of Adaptive Path, will be joining us virtually from the San Francisco area, to lead a workshop on problem-space research.
The problem-space research approach seeks to uncover people's inner voice as they accomplish a purpose or intent. It focuses on user-centered products instead of solution-driven projects.
This is a highly interactive workshop, with group activities and active conversations. Indi will also give participants recommendations specific to their own projects, challenges, and work situations. There will even be opportunities to talk with Indi one-on-one.
Your takeaways
Understand the difference between problem-facing and solution-facing research
Ability to recognize assumptions and investigate them
A personal method to practice deep listening
An approach for enriching your creative ideas
Techniques to pave the way for better collaboration at work
Warning signs
Demographic assumptions
Scoping a study
Practical empathy
Listening sessions
Formal analysis
Get a taste (or an earful) preview
Hear Indi on the Design Your Thinking podcast: - Researching the Problem Space, episode 066 - Understanding People Using Mental Models, episode 067
About Indi
Indi Young is an empathy-based design researcher and coach in the technology world. She helps organizations understand the people they support as humans, not just as “users.”
Indi co-founded the UX agency Adaptive Path. She's the author of two books, Mental Models and Practical Empathy (available in multiple formats on Amazon), and publishes on Medium and her newsletter.
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