Information Architecture is the underlying structure of a digital product, but, as Dan Brown reminds us, it can also refer to the practice of designing those structures. In this seminar, Dan introduces a tool he created to help architects get to the heart of the challenges they face organizing and designing structures. IA Lenses provide insights and prompts to help architects examine problems from different perspectives to find the right solutions.
Bad IA choices have a ripple effect that touches every aspect of a website and user experience. With IA lenses, Dan introduces a set of categories and questions through which to view tough information challenges, get to the root of a problem, and find practical solutions. Information Architects, strategists, and anyone interested in adding another tool to their IA toolbox will benefit from this seminar.
* You must be present at the host location to view this webinar.
5440 Wade Park Blvd
Raleigh, NC 27607
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