[Guest Lecturer] Affordances and their Importance to UX Practitioners (Co-Sponsored with Bloomberg)

  • 26 Jul 2012
  • 5:30 PM - 8:00 PM
  • Lulu, 3101 Hillsborough St, Raleigh, NC 27607
  • 15


  • This is a "members only" event. You must login with your membership email and password or first join the Triangle UXPA before registering.
  • This is a "members only" event. You must login with your membership email and password or first join the Triangle UXPA before registering.

Registration is closed

Learn about the different kinds of affordances and how to take them into account in your interaction designs.

FREE Event for Members

In interaction design, the word “affordance” is often used to describe something that helps, aids or makes it possible for a user to do something. But what are the different types of affordances? And how should we factor them into our daily HCI/ UX design activities?

With several decades in the business, Rex Hartson and Pardha Pyla know a lot about user experience. In fact, this talk is based on a chapter in their recent publication, The UX Book: Process and Guidelines for Ensuring a Quality User Experience. This new book is a comprehensive, practical field guide to understanding, assimilating, and applying the complete interaction design discipline. Rex and Pardha will discuss the different kinds of affordances and how they help in designing for a quality user experience.

Anyone interested in designing interaction a quality user experience should attend.
The publisher will be raffling off free copies of the The UX Book at the event (a $71 value).

About the Speakers

Rex Hartson is Professor Emeritus of Computer Science at Virginia Tech, Blacksburg, VA, where he was the founding faculty member in human computer interaction (HCI). He’s a 30-year pioneer in HCI as a field and in User Experience as a discipline and practice.


Pardha Pyla is a Senior Interaction Designer at Bloomberg L. P., New York, NY, where he is leads the design team for mobile platforms. He is one of the pioneering researchers in the area of connecting software engineering and usability engineering lifecycles.

The planned agenda is:
  • 5:30-6:15pm
    • Light dinner and networking
    • TriUPA introduction
  • 6:15-8:00pm
    • Presentation and Q&A

About Our Co-Sponsor

Bloomberg is the leading global provider of financial data, news and analytics. The Bloomberg Professional service and Bloomberg's media services provide real-time and archived financial and market data, pricing, trading, news and communications tools in a single, integrated package to corporations, news organizations, financial and legal professionals and individuals around the world.
Bloomberg is also now hiring for multiple UX positions. See open positions here: http://www.bloomberg.com/ux/.


3101 Hillsborough St
Raleigh, NC 27607
See map: Google Maps

Look for the building with the tractor on top. Enter the parking lot from Rosemary St. (parking lot entrance on left) or from Concord St. (parking lot entrance on right).

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